Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Turn is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 182 other categories.

2 Turn is leading in Accommodation & Hotels, Cooking & Recipes, Adult, Beauty and 15 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, United Kingdom, Canada, Australia and 78 other countries.

2 Turn is leading in Japan, France, Brazil, Taiwan and 39 other countries.