Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Turn is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 161 other categories.

2 Turn is leading in Accommodation & Hotels, Cooking & Recipes, Adult, Movies and 30 other categories.


1 TradeDesk is leading in most countries, including United States, Canada, Australia, Germany and 73 other countries.

2 Turn is leading in United Kingdom, Japan, Italy, France and 44 other countries.