Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Underdog Media is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 203 other categories.

2 Underdog Media is leading in Computer Security, Search Engine, Relationships & Dating and Online.

Geography

1 TradeDesk is leading in most countries, including United States, Canada, Germany, United Kingdom and 130 other countries.

2 Underdog Media is leading in Nicaragua and Luxembourg.