Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YieldAds is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 199 other categories.

2 YieldAds is leading in Movies, TV & Video, Games, Adult and 8 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Australia, Germany, United Kingdom and 127 other countries.

2 YieldAds is leading in Egypt, Algeria, Iraq, Tunisia and 7 other countries.