Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yodle is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, News & Media, People & Society and 189 other categories.

2 Yodle is leading in Business & Industry, Health, Construction & Maintenance, Dentistry and 26 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Netherlands, France, Australia and 160 other countries.

2 Yodle is leading in Canada, Bangladesh and Seychelles.