Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Overture is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Travel, Business & Industry, Arts & Entertainment, Shopping and 153 other categories.

2 Yahoo Overture is leading in Internet & Telecom, Domain Names & Register, Online Marketing, Law & Government and 46 other categories.

Geography

1 TradeDoubler is leading in most countries, including France, Italy, Sweden, Spain and 110 other countries.

2 Yahoo Overture is leading in Japan, Philippines, United States, Hong Kong and 46 other countries.