Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Traffic Revenue is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Sports, Food & Drink, Cooking & Recipes, News & Media and 82 other categories.

2 Traffic Revenue is leading in People & Society, Arts & Entertainment, Adult, Computer & Electronics and 23 other categories.

Geography

1 Traffic Revenue is leading in most countries, including India, Indonesia, Russia, Germany and 35 other countries.

2 TripleLift is leading in United States, United Kingdom, Canada, France and 23 other countries.