Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Traffic Revenue is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 168 other categories.

2 Traffic Revenue is leading in Adult, Beauty & Fitness, Hair, Fashion & Modeling and 2 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Spain, Mexico and 149 other countries.

2 Traffic Revenue is leading in South Africa, Bangladesh, Sri Lanka, Saint Helena and 3 other countries.