TRAFFIQÂ® is an end-to-end digital media planning and buying platform with offices in New York, Virginia, and Colombia, MD. Founded in 2006, we have built a self-service management platform that provides advertisers and publishers efficienc...
In terms of market share, Traffiq is clearly lagging behind, losing to Unicast in all segments.
Traffiq has better usage coverage in more websites categories. Including Computer & Electronics, Music & Audio, Visual Arts & Design, Autos & Vehicles and 5 other categories.
Unicast is leading in People & Society, News & Media and Performing Arts.
Traffiq is leading in most countries, including Brazil, United States and Japan.
Unicast hasn't got a lead over Traffiq in any country.