TRAFFIQÂ® is an end-to-end digital media planning and buying platform with offices in New York, Virginia, and Colombia, MD. Founded in 2006, we have built a self-service management platform that provides advertisers and publishers efficienc...
In terms of market share, Traffiq is clearly lagging behind, losing to Unicast in all segments.
Unicast has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment and Performing Arts.
Traffiq is leading in Car Buying and Autos & Vehicles.
Unicast is leading in most countries, including Brazil, United Kingdom and India.
Traffiq is leading in United States.