TRAFFIQÂ® is an end-to-end digital media planning and buying platform with offices in New York, Virginia, and Colombia, MD. Founded in 2006, we have built a self-service management platform that provides advertisers and publishers efficienc...
In terms of market share, Traffiq is clearly lagging behind, losing to Unicast in all segments.
Traffiq has better usage coverage in more websites categories. Including Computer & Electronics, Health, Shopping, Sports and 3 other categories.
Unicast is leading in Arts & Entertainment, Performing Arts and News & Media.
Traffiq is leading in most countries, including Japan and Brazil.
Unicast hasn't got a lead over Traffiq in any country.