TRAFFIQÂ® is an end-to-end digital media planning and buying platform with offices in New York, Virginia, and Colombia, MD. Founded in 2006, we have built a self-service management platform that provides advertisers and publishers efficienc...
In terms of market share, Traffiq is clearly lagging behind, losing to Unicast in all segments.
Traffiq has better usage coverage in more websites categories. Including Computer & Electronics, Visual Arts & Design, Autos & Vehicles, Car Buying and 3 other categories.
Unicast is leading in People & Society, News & Media, Arts & Entertainment and Performing Arts.
Traffiq is leading in most countries, including Italy, New Zealand, Romania, Switzerland and 5 other countries.
Unicast is leading in Brazil and India.