Market Share by Top Websites

1 Trafic is leading in Top 1M Sites and The Entire Web.

2 Unica is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Trafic has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Religion & Spirituality and 155 other categories.

2 Unica is leading in Car Buying, Finance, Financial Management, Automotive Industry and 24 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Germany, Canada and 65 other countries.

2 Trafic is leading in Romania, Moldova, Italy, Hungary and 34 other countries.