In terms of market share, Travora Media is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Religion & Spirituality and 14 other categories.
Travora Media is leading in Tourism, Travel, Extreme Sports, Sports and 5 other categories.
WebTrends Ads is leading in most countries, including Japan, Canada, United Kingdom, Switzerland and 9 other countries.
Travora Media is leading in United States, Turkmenistan, Spain, New Zealand and 4 other countries.