Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YieldAds is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Sports, Business & Industry and 90 other categories.

2 YieldAds is leading in Arts & Entertainment, People & Society, News & Media, Movies and 50 other categories.


1 YieldAds is leading in most countries, including Egypt, India, Saudi Arabia, Indonesia and 29 other countries.

2 TripleLift is leading in United States, United Kingdom, Australia, Canada and 26 other countries.