Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Vizu has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 63 other categories.

2 TruEffect is leading in Performing Arts, Marketing & Advertising, Career & Education, Transportation & Logistics and 16 other categories.


1 TruEffect is leading in most countries, including United States, Japan, United Kingdom, Switzerland and 14 other countries.

2 Vizu is leading in Indonesia, India, Russia, Australia and 12 other countries.