Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Vizu has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 64 other categories.

2 TruEffect is leading in Performing Arts, Career & Education, Marketing & Advertising, Transportation & Logistics and 15 other categories.


1 Vizu is leading in most countries, including Indonesia, Brazil, India, Canada and 14 other countries.

2 TruEffect is leading in United States, United Kingdom, Korea Republic, Pakistan and 11 other countries.