Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Vizu has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 68 other categories.

2 TruEffect is leading in Business & Industry, Performing Arts, Transportation & Logistics, Career & Education and 16 other categories.


1 TruEffect is leading in most countries, including United States, Japan, Italy, Germany and 14 other countries.

2 Vizu is leading in India, Indonesia, Canada, Malaysia and 10 other countries.