Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 37 other categories.

2 Zeta Search is leading in Online Marketing, Real Estate, Business Services, Accommodation & Hotels and 4 other categories.

Geography

1 TruEffect is leading in most countries, including United States, United Kingdom, Canada, Italy and 17 other countries.

2 Zeta Search is leading in Thailand, Armenia and India.