Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 49 other categories.

2 Zeta Search is leading in Online Marketing, Investing, Banking, Equestrian and 2 other categories.


1 TruEffect is leading in most countries, including United States, India, Montenegro, United Kingdom and 38 other countries.

2 Zeta Search is leading in China, Belgium, Puerto Rico, South Africa and 2 other countries.