Market Share by Top Websites

1 Vovici is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, TurnTo is clearly lagging behind, losing to Vovici in all segments.

Websites Categories

1 Vovici has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Education and 66 other categories.

2 TurnTo is leading in Shopping, Home & Garden, Clothing, Beauty & Fitness and 30 other categories.


1 Vovici is leading in most countries, including United Kingdom, India, Canada, China and 27 other countries.

2 TurnTo is leading in United States, Romania, Switzerland, Sweden and 3 other countries.