TurnTo is leading in Top 100K Sites and Top 1M Sites.
Vovici has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Arts & Entertainment and 67 other categories.
TurnTo is leading in Shopping, Home & Garden, Beauty & Fitness, Clothing and 32 other categories.
Vovici is leading in most countries, including China, United Kingdom, India, Germany and 28 other countries.
TurnTo is leading in United States, Canada, Australia, Netherlands and 4 other countries.