Market Share by Top Websites

1 Tynt Insight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Unica is clearly lagging behind, losing to Tynt Insight in all segments.

Websites Categories

1 Tynt Insight has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 217 other categories.

2 Unica is leading in Car Buying, Automotive Industry, Pharmacy, Grants & Scholarships and 2 other categories.


1 Tynt Insight is leading in most countries, including United States, Russia, Indonesia, Hungary and 158 other countries.

2 Unica is leading in Zambia, Fiji and Faroe Islands.