Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Undertone Networks is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 62 other categories.

2 Undertone Networks is leading in News & Media, Shopping, Sports, Religion & Spirituality and 46 other categories.


1 YuMe is leading in most countries, including Spain, Sweden, India, Canada and 28 other countries.

2 Undertone Networks is leading in United States, United Kingdom, Japan, Netherlands and 11 other countries.