Market Share by Top Websites

1 Unica is leading in Top 1M Sites and The Entire Web.

2 Visual Revenue is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 116 other categories.

2 Visual Revenue is leading in News & Media, Sports News, Adult, TV & Video and 21 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Germany, Canada and 79 other countries.

2 Visual Revenue is leading in Poland, Italy, France, Philippines and 6 other countries.