Market Share by Top Websites

1 Web Traxs is leading in The Entire Web.

2 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Health, Finance and 83 other categories.

2 Web Traxs is leading in Business & Industry, Industrial Goods & Services, Shopping, Construction & Maintenance and 74 other categories.

Geography

1 Web Traxs is leading in most countries, including United States, Canada, China, India and 81 other countries.

2 Unica is leading in United Kingdom, Germany, Italy, Australia and 29 other countries.