Market Share by Top Websites

1 Webtrekk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Unica is clearly lagging behind, losing to Webtrekk in all segments.

Websites Categories

1 Webtrekk has better usage coverage in more websites categories. Including Finance, News & Media, Business & Consumer Services, Computers Electronics & Technology and 14 other categories.

2 Unica is leading in Science & Education, Health, Law & Government, Home & Garden and one other category.

Geography

1 Webtrekk is leading in most countries, including Germany, Italy, Austria, India and 38 other countries.

2 Unica is leading in United States, United Kingdom, Japan, Canada and 28 other countries.