In terms of market share, Unister is clearly lagging behind, losing to Webclicktracker in all segments.
Webclicktracker has better usage coverage in more websites categories. Including Business & Industry, Industrial Goods & Services, Shopping, Construction & Maintenance and 24 other categories.
Unister is leading in Travel, Tourism, Airlines & Airports, Sports and one other category.
Webclicktracker is leading in most countries, including United States, China, India, Canada and 10 other countries.
Unister is leading in Germany, Austria, Switzerland, Czech Republic and 2 other countries.