In terms of market share, Unister is clearly lagging behind, losing to Webclicktracker in all segments.
Webclicktracker has better usage coverage in more websites categories. Including Business & Industry, Industrial Goods & Services, Shopping, Construction & Maintenance and 20 other categories.
Unister is leading in Travel, Tourism, Airlines & Airports and People & Society.
Webclicktracker is leading in most countries, including United States, China, India, Russia and 8 other countries.
Unister is leading in Germany, Switzerland, Austria and Czech Republic.