In terms of market share, Unister is clearly lagging behind, losing to Webclicktracker in all segments.
Webclicktracker has better usage coverage in more websites categories. Including Business & Industry, Industrial Goods & Services, Construction & Maintenance, Shopping and 21 other categories.
Unister is leading in Travel, Tourism, Sports, People & Society and 4 other categories.
Webclicktracker is leading in most countries, including United States, Canada, Mexico, Bulgaria and 12 other countries.
Unister is leading in Germany, Austria, Switzerland, France and 6 other countries.