In terms of market share, Vertical Network is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 39 other categories.
Vertical Network is leading in Arts & Entertainment, Travel, Tourism, Movies and 22 other categories.
WordStream is leading in most countries, including Netherlands, United States, Canada, Great Britain and 14 other countries.
Vertical Network is leading in Germany, Austria, Cocos Islands, France and one other country.