Market Share by Top Websites

1 WhatCounts is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, VIPlus is clearly lagging behind, losing to WhatCounts in all segments.

Websites Categories

1 WhatCounts has better usage coverage in more websites categories. Including News & Media, Sports, Food & Drink, Law & Government and 8 other categories.

2 VIPlus is leading in Community & Society, Science & Education, Heavy Industry & Engineering, Finance and one other category.


1 WhatCounts is leading in most countries, including United States, Canada, Australia, France and 18 other countries.

2 VIPlus is leading in Israel, Hungary, Kazakhstan, Malaysia and 6 other countries.