In terms of market share, Webclicktracker is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including People & Society, Relationships & Dating, Autos & Vehicles, Internet & Telecom and 53 other categories.
Webclicktracker is leading in Business & Industry, Industrial Goods & Services, Chemicals, Music & Audio and 9 other categories.
Webclicktracker is leading in most countries, including United States, France, China, United Arab Emirates and 8 other countries.
WordStream is leading in South Africa, Canada, Mexico, Spain and 7 other countries.