Market Share by Top Websites

2 In terms of market share, Webclicktracker is clearly lagging behind, losing to WordStream in all segments.

Websites Categories

1 WordStream has better usage coverage in more websites categories. Including People & Society, Relationships & Dating, Autos & Vehicles, Health and 52 other categories.

2 Webclicktracker is leading in Business & Industry, Industrial Goods & Services, Chemicals, Music & Audio and 10 other categories.


1 WordStream is leading in most countries, including Netherlands, Great Britain, Canada, Switzerland and 11 other countries.

2 Webclicktracker is leading in United States, India, New Zealand, Israel and 10 other countries.