Market Share by Top Websites

1 YuMe is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WebTrends Ads is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 83 other categories.

2 WebTrends Ads is leading in Law, Industrial Goods & Services, Business Services, Agriculture & Forestry and one other category.

Geography

1 YuMe is leading in most countries, including United States, Spain, Sweden, Mexico and 35 other countries.

2 WebTrends Ads is leading in Indonesia, Egypt, Tunisia, Suriname and 5 other countries.