Market Share by Top Websites

1 is leading in Top 100K Sites.

2 WordStream is leading in Top 1M Sites.

Websites Categories

1 WordStream has better usage coverage in more websites categories. Including Business & Industry, Relationships & Dating, Autos & Vehicles, Health and 39 other categories.

2 is leading in People & Society, Arts & Entertainment, Food & Drink, Cooking & Recipes and 32 other categories.


1 is leading in most countries, including India, Canada, Russia, Australia and 11 other countries.

2 WordStream is leading in United States, United Kingdom, Switzerland, Mexico and 8 other countries.