Market Share by Top Websites

1 Yahoo! Overture is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, YuMe is still behind Yahoo! Overture in all market share segments.

Websites Categories

1 Yahoo! Overture has better usage coverage in more websites categories. Including Internet & Telecom, Domain Names & Register, Business & Industry, Arts & Entertainment and 220 other categories.

2 YuMe is leading in Rugby.

Geography

1 Yahoo! Overture is leading in most countries, including United States, Hong Kong, Philippines, Japan and 116 other countries.

2 YuMe is leading in Spain and Sweden.