Market Share by Top Websites

1 Yandex Direct is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Zedo is clearly lagging behind, losing to Yandex Direct in all segments.

Websites Categories

1 Yandex Direct has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Marketing & Advertising and 199 other categories.

2 Zedo is leading in TV & Video, Search Engine, Animal Products & Service, Home Improvement and 16 other categories.

Geography

1 Yandex Direct is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 69 other countries.

2 Zedo is leading in India, United States, Hong Kong, Australia and 58 other countries.