Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YieldAds is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 154 other categories.

2 YieldAds is leading in Movies, TV & Video, Computer & Electronics, Games and 17 other categories.


1 YuMe is leading in most countries, including France, United States, Spain, Italy and 117 other countries.

2 YieldAds is leading in Pakistan, Sri Lanka, Syrian Arab, Oman and 4 other countries.