Privacy Policy

This Privacy Policy was last modified on January 27, 2020

Introduction

SimilarTech Ltd. (collectively "SimilarTech" or "Company" or "we" or "us" or "our") is the sole owner of an analysis tool which enables its business partners or potential clients to receive insights (i.e., market research, trends, leads, etc.) to leverage and grow their businesses ("Platform"). SimilarTech interacts with current and prospective clients and the general public via its Website, available at: https://www.similartech.com ("Website") or Service. This privacy policy ("Privacy Policy") describes our practices of processing data from visitors to the Website or from our clients and partners ("Business Partners") once they register to receive our API, analytic data, insights and filtered dashboard tool (all, collectively the "Service").

Your privacy is important to us and we therefore encourage you to read this Privacy Policy carefully prior to accessing or using our Website and Services.

This Privacy Policy explains what data we may collect from you, how such data may be used or shared with others, how we safeguard it and how you may exercise your rights related to your Personal Data / Personal Information (as defined below) under the following legislation:

  1. The EU General Data Protection Regulation ("GDPR"), which shall apply to you in the event you are a resident of the European Economic Area ("EEA"); and
  2. The California Consumer Privacy Act of 2018 ("CCPA") which shall apply to you in the event you are a "California resident", as defined under the CCPA..
For more details regarding the terms and conditions of our Services and Platform, please read our Terms of Use, available at: https://www.similartech.com/terms. Note that, this Privacy Policy is an integral part of the Terms of Use.

If you have any questions about this Privacy Policy, please contact us at: legal@similartech.com

What Type of Information We Collect

Depending on your interaction with us (meaning, if you are just browsing our Website, or if you have registered to our Services and opened an account, etc.), we may collect two types of information you, as follows:

  • "Non-Personal Data": the first type of information is non-identifiable information which may be made available or gathered through your use of the Services. To clarify, we are not aware of your identity due to such information ("Non-Personal Information"). The Non-Personal Information which is being collected may include your aggregated usage information and technical information transmitted or automatically collected.
  • "Personal Data" or "Personal Information" (subject to applicable law definitions): the second type of information is individually identifiable information, namely information that identifies an individual or may with reasonable effort identify an individual. This information includes, for example: (i) contact information such as your name, email address, etc., which you have submitted voluntarily; (ii) your Internet Protocol ("IP") address (the addresses of computers on the Internet). Note that, while IP is considered personally identifiable information in many jurisdictions (such as the EEA and California), there are some jurisdictions in which such data is not considered as Personal Data. Therefore, we treat such information in accordance with applicable laws, however we do not attempt to analyze or determine your identity based on such information or otherwise combine it with any Personal Data such as your name or email address. The IP is collected by our third party analytic partners that offer ways to opt-out, all as detailed below. below.
You are not required by law to provide us with any information. You can always avoid from providing us certain Personal Data; however, you acknowledge that it may prevent you from engaging in certain Services. For example, if you are a Business Partner, we will not be able to provide you with access to the Platform if you do not provide us with the information required through the registration process. In the event we combine Personal Data with Non-Personal Data, the combined information will be treated as Personal Data for as long as it remains combined.

EU General Data Protection Regulation ("GDPR") & Lawful Basis for Data Processing

We have included below information about which data is collected, how we process and use your data, but before we would like to explain the lawful basis on which we do so, as required under the GDPR:
  1. Where you sign up for any of our Services, we process your Personal Data in order to perform our contract with you, or in the event you contact us, we will process your contact details and other information you choose to provide us with in order to perform our contract with you.
  2. If we have a legitimate interest in processing data, such as for direct marketing if you are our Business Partner or online identifiers when you access our Website, for operation purposes; or
  3. We will also process your Personal Data where you have provided us with consent to do so.
Information we collect from visitors of our Website

Type of Information
How Do We Use It?
In the event you contact us for support or other inquiries, either through the online form available on the Website, by sending us an email or by other means of communications we make available, you will be requested to provide us your name and email address.
We will use this information solely for the purpose of responding to your inquiries and provide you with the support or information you have requested.
In the event you have submitted a request to schedule a call, or a request to see a demo of our Platform, you will be requested to create an account and provide us with name, email and phone number (as applicable).
In the event you have used the request to schedule a call feature, we will send you a welcome email in order to activate your Account. In addition, our support team will send you an email which will include further instructions regarding the Service you were interested in. We will use your phone number for the purpose of providing you the services you have requested through this feature.
In the event you will wish to submit a comment related to and of the posted blogs available in the Website, you will be required to provide us your name and email address. You may also subscribe to receive follow up comments.
We will use this information solely for the purpose of submitting your comment, for authentication purposes, or, if applicable in order to send you the follow up comments you have requested.
Note that, we recommend you do not disclose Personal Information through the content of your comment. This comment shall be publicly posted and we cannot control any third party's use of such information.
In the event you are interested in joining our team, and wish to submit your CV, you will be required to provide us your name, email address, and CV.
Your provision of personal information in connection with recruiting is voluntary, and you determine the extent of information you provide us. We do not request or require sensitive personal information concerning religion, health, sexual orientation, or political affiliation in connection with recruiting. We will use the information you have provided solely to communicate with you, to manage our recruiting and hiring processes, and for compliance with corporate governance and legal and regulatory requirements. If you are hired, the information may be used in connection with employment and corporate management.
If you voluntarily subscribe to our newsletter you will be asked to provide us with your email address. You can unsubscribe at any time using the unsubscribe option within the body of the newsletter or rather or by contacting customer support at legal@similartech.com
We will use your email address in order to send you information related to our Services and to keep you up to date regarding new Services, as well as provide you with tips related to sales strategy.
IP
We (directly or by third part service providers as detailed below) may collect our visitors' IP. We use this for our legitimate interests of operating, providing, maintaining, protecting, managing, customizing and improving our Website and Services and the way in which we offer them; (ii) enhancing your experience with the Services; and (iii) our legitimate interests of auditing and tracking usage statistics and traffic flow.
We also collect certain technical Non-Personal Information (as detailed above) which relates to your use of the Website.
We use this technical data in order to operate and manage our Website.


Information We Collect from Business Partners

Type of Information
How Do We Use It?
In order to use our Services (including the free trial) you will be required to register and open an account. During the registration flow you will be requested to provide us with certain information such as your email address and phone number. You may also provide us with your name, and company name. Further, during the registration process you will be required to create a password, at which time you thereby represent and warrant that you are responsible for maintaining the confidentiality of your details and password. You represent and warrant that you will not provide us with inaccurate, misleading or false information.
You may also choose to sign in with your Google+ account. Such network account may provide us with access to certain information about you as stored therein (e.g. full name, e-mail and any other information which you made public).
We will use this information for the purpose of performing our contract with you, provide you with the Services you have requested, and designate your account in order to display the applicable information on your account dashboard. We will use your email address and phone number in order to send you needed information related to the Services and our business engagement (e.g., send you a Welcome massage, to notify you regarding any updated to our Services, send applicable invoices, and additional occasional communications related to the Services) as well as verify your identity.
as part of the Services (following the free trail) you will need to provide us with your payment details.
We do not collect your payment details. We employ third party payment processors and thus, your payment details will be subject to such third-party payment processors privacy practices. Currently we use BlueSnap which its privacy policy is available at: https://www.bluesnap.com/privacy-policy/
We also collect certain technical Non-Personal Information (as detailed above) as a visitor to the site and as detailed above.
See the table above.

Publicly Available Information

Our Services are provided due to a technology we have developed that analyzes millions of websites daily, and collects, gathers and analyzes information made public, this information includes mostly technical, analytic and aggregated data on market trends, online traffic, comparison between services and the technologies your competitors may be using, however, this may also include names, contacts (such as email) and titles. Even though this data was made publicly available by an individual, we respect the privacy and rights of such individual and thus, this Privacy Policy governs also their rights as detailed below.

California Consumer Privacy Act 2018 ("CCPA") & Categories of Personal Information Collected and Shared

Please note that, under the CCPA Personal Information does not include: publicly available information from government records; deidentified or aggregated consumer information. As required under the CCPA, please see below a table specifying the categories of Personal Information we collect:

Category
Examples
Collected
A. Identifiers.
A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver's license number, passport number, or other similar identifiers.
yes
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).
A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories.
yes
C. Protected classification characteristics under California or federal law.
Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).
no
D. Commercial information.
Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
yes
E. Biometric information.
Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.
no
F. Internet or other similar network activity.
Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement.
yes
G. Geolocation data.
Physical location or movements.
no
H. Sensory data.
Audio, electronic, visual, thermal, olfactory, or similar information.
no
I. Professional or employment-related information.
Current or past job history or performance evaluations.
no
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).
Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.
no
K. Inferences drawn from other personal information.
Profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
no

As required under the CCPA, please see below information regarding disclosing Personal Information for a business purpose:

We may disclose your Personal Information to a third party for a business purpose. When we disclose Personal Information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that Personal Information confidential and not use it for any purpose except performing the contract.

We share your Personal Information with the following categories of third parties:
  1. Service providers - Such as our servers' providers and marketing service.
  2. Data aggregators - For analytic purposes.

In the preceding twelve (12) months, SimilarTech has disclosed the following categories of Personal Information for a business purpose: Category A: Identifiers.

Sale of Personal Information:

Note that, this solely refers to "Publicly Available Data" we process (as detailed above). We do not sell our Business Partners or Website's visitors Personal Information.
If you want to learn more about your rights, please review our "Privacy Rights Policy" and if you don't want us to sell your information to Business Partners please fill our "DO NOT SELL MY INFORMATION" online form on our Website.

How We Collect Information

Depending on the nature of your interaction with the Services, we may collect information as follows:

  1. Automatically - we may use Cookies (as elaborated in the Section below) to gather some information automatically.
  2. Provided by you voluntarily - we will collect information if and when you choose to provide us with the information, such as through a registration process, newsletter registration, contact us communications, etc. all as detailed in this Privacy Policy.


In the event required under applicable law, we will ask for your consent to collect Personal Data/Personal Information and offer you the choice to opt-out of such collection. For more information, please refer to the "YOUR RIGHTS, CHOICES AND CONTROLS OF YOUR PERSONAL DATA" Section of this Privacy Policy.

Cookies

We may use our third-party service provider's software technologies known as "cookies" to collect and store information related to your interactions with the Services. A "cookie" is a small piece of information that a website assigns to your device while you are viewing a website. Cookies are very helpful and can be used for various different purposes. These purposes include allowing you to navigate between pages efficiently, enable automatic activation of certain features, remembering your preferences and making the interaction between you and the Services quicker and easier. We also use cookies for internal analytics purposes in order to improve our Services. Most browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies or to notify you when a cookie is being placed on your device. Each browser is different, but generally users can remove cookies by following directions provided in the browser's "help" file - please see the "OPT OUT" section below for helpful information. Also, you are free to delete any existing cookies at any time. Please note that, if you reject cookies or disable cookies, some features of the Website may not function properly. You can find more information about cookies at www.allaboutcookies.org.

We may permit third parties to use cookies or other technology to collect information about your online and application usage activities across our Website, such as:

With Whom Do We Share The Information, And For What Purpose

We do not share any Personal Information collected from you with third parties or any of our partners except in the following events:

  • Third Party service providers - share your information with third parties that perform services on our behalf (e.g. API providers, payment process, tracking, servers, service functionality and support, marketing, etc.) these third parties may be located in different jurisdictions;
  • Law Requirement - we will share your information, solely to the extent needed to comply with any applicable law, regulation, legal process or governmental request (i.e., to comply with courts injunction, etc.);
  • Policy Enforcement - we will share your information, solely to the extent needed to enforce our policies including investigations of potential violations thereof or to detect, prevent, or take action regarding illegal activities or other wrongdoing, suspected fraud or security issues;
  • Company's Rights - we will share your information, solely to the extent needed to establish or exercise our rights to defend against legal claims;
  • Third Party Rights - we will share your information, solely to the extent needed to prevent harm to the rights, property or safety of us, our users, yourself or any third party or for the purpose of collaborating with law enforcement agencies or in case we find it necessary in order to enforce intellectual property or other legal rights.
  • Corporate Transaction - We may share Personal Information, in the event of a corporate transaction (e.g. sale of a substantial part of our business, merger, consolidation or asset sale). In the event of the above, our affiliated companies or acquiring company will assume the rights and obligations as described in this Privacy Policy.
  • Business Partners - we share publicly available data gathered through our analytic toll with our Business Partners, all as detailed above.
We may store Non-Personal and Personal Information on our servers or our cloud servers, use or share Non-Personal Information in any of the above circumstances, as well as for the purpose of providing and improving our Service as detailed above. Furthermore, we reserve the right to use, disclose or transfer (for business purposes or otherwise) aggregated and processed data to third parties, including, inter alia, affiliates, for various purposes including commercial use. This information may be collected, processed and analyzed by us and transferred in a combined, collectively and aggregated manner (i.e., your information is immediately aggregated with other users) to third parties.

Data Retention

We retain the information we collect as long as it remains necessary for the purposes set forth above, all in accordance with applicable laws, or until an individual expresses a preference to opt-out. We may at our sole discretion, delete or amend information from our systems, without notice to you, once we deem it is no longer necessary for such purposes.

How Do We Safeguard And Transfer Your Information

We take great care in implementing and maintaining the security of Company's Website, Services and your information. We employ industry standard procedures and policies to ensure the safety of our users' information and prevent unauthorized use of any such. We have implemented technical, physical and administrative security measures to protect the Personal Information, including without limitation by using industry standard encryption (SSL). In addition, we limit access to your information on our servers. The data collected by us is stored in the AWS data servers, for more information regarding the data security provided by AWS, please see: https://aws.amazon.com/security/. For additional information regarding our security measures please see https://www.similartech.com/security. Although we take reasonable steps to safeguard information, we cannot be responsible for the acts of those who gain unauthorized access or abuse Company's Services, and we make no warranty, express, implied or otherwise, that we will prevent such access.

Please contact us at: legal@similartech.com if you feel that your privacy was not dealt with properly, in a way that was in breach of our Privacy Policy or if you become aware of a third party's attempt to gain unauthorized access to any of your Personal Data. We will make a reasonable effort to notify you and the appropriate authorities (if required by applicable law) in the event that we discover a security incident related to your Personal Data.

Your Rights, Choices And Controls of Your Personal Information

Individuals have the right to know what information we hold about them and, in some cases, to have such information communicated to them. Individuals may also ask for our confirmation as to whether or not we process their Personal Information. Subject to the limitations in applicable law, individuals may also be entitled to obtain from us the Personal Information they have provided to us in a structured, commonly-used, and machine-readable format, and may have the right to transmit such Personal Information to another party.

The principal rights under applicable data protection law in relation to Personal Information are as follows:

  • the right to access any information which is provided to us;
  • the right to rectification;
  • the right to erasure;
  • the right to restrict processing;
  • the right to object to processing;
  • the right to data portability;
  • the right to complain to a supervisory authority; and
  • the right to withdraw consent (to the extent applicable).
  • the right to Non-Discrimination against for having exercised your rights under the applicable laws (in the event you are a California resident);
  • Do not sell (in the event you are a California resident).
We provide you with the ability to exercise certain choices and controls in connection with our treatment of your Personal Information, depending on your relationship with us and your jurisdiction.
Please review our Privacy Rights Policy to learn more.
If you wish to exercise any or all of the above rights, please fill out the Privacy Rights Request ("PRR") form available here, and send it to our privacy team at: legal@similartech.com.

Direct Marketing

We may send our Business Partners an email or other messages about us or our Services. We may also our updates or newsletter to individuals who have registered to these services. You can remove your Personal Information from our mailing list and stop receiving promotional communications from us by following the unsubscribe link located at the bottom of each communication or by emailing us at legal@similartech.com. Please note that in the event you are our Business Partner, even if you unsubscribe, we reserve the right to send you service-related communications, including service announcements and administrative messages, relating either to your account or to your transactions the Services, without offering you the opportunity to opt out of receiving them unless you terminate and delete your account. If you wish to delete your Account, please contact us at: legal@similartech.com. Note that, even if we will delete your account, we will not delete certain information required under applicable law or otherwise, required for the legitimate purposes of our business. For example, we will not delete any invoices sent to you as we need it for the purpose of managing our financials.

Opt - Out

Website Opt-out:
You may control how your browser responds to cookies by adjusting the privacy and security settings of your web browser. Please refer to the support page of the browser you are using. In this regard, following are some links which you may find useful:

In the event, that you have any additional complaints about your privacy rights, please initially contact the Data Protection Officer at: legal@similartech.com and we will be happy to assist you. Note that once you opt out, part of the Services provided by us might no longer be available and some features may not work if you revoke the data transfer. Please note that you have the right at any time to contact your local data protection authority.

Data Transfer

We may store or process your Personal Information in the United States or in other countries. If you visit our Websites or use our Services from locations outside of the United States, please note that any information you provide to us through your use of our Websites or Service may be transferred to and processed in countries other than the country from which you accessed our Websites or Service, including the United States where our central database is operated. If you are a resident of the European Economic Area ("EEA") we will take appropriate measures to ensure that your personal data receives an adequate level of data protection upon its transfer outside of the EEA. If you are a resident of a jurisdiction where transfer of your personal data requires your consent, then your consent to this Privacy Policy includes your express consent for such transfer of your data.

Children's Privacy

Our Service are not direct or intended for children, as follows: (i) US residents under 13 years of age; (ii) EU residents under 16 years of age; or (iii) as children are otherwise defined under applicable law. We will not knowingly solicit, collect and store Personal Information directly from children. If you are under 18, please be sure to read the terms of this Privacy Policy with your parents or legal guardians. If we later obtain actual knowledge that a User is considered as a child under applicable law, we will take steps to immediately delete its Personal Information. We request that such individuals do not provide Personal Information through the Services. If you become aware or have any reason to believe that a child has shared any information with us, please contact us at: legal@similartech.com.

Do Not Track Disclosure

The Service does not respond to Do Not Track signals. For more information about Do Not Track signals, please see: http://www.allaboutdnt.com/.

Amendments

We reserve the right to periodically amend or revise this Privacy Policy at our sole discretion; such changes will be effective immediately upon the display of the revised Privacy Policy. The last revision date will be reflected in the "Last Modified" heading. Your continued use of our Services following the amendments constitutes your acknowledgement and consent of such amendments to the Privacy Policy and your agreement to be bound by the terms of such amendments. In the event of a material change we will make best efforts to display applicable notification in our Website or if applicable, notify you via email or through your Account.

Contact Us

If you have any questions or comments about this Policy, or any concerns with respect to how your privacy any information are handled, please contact us at:
SimilarTech LTD
Nahalat Binyamin 54, Tel Aviv, Israel. ZIP 6515403.
You can also contact us via email at: legal@similartech.com

Data Protection Officer:

If you have any requests regarding the data collected under this Policy, including without limitation, requests to remove, delete, amend, modify or transfer the data, please contact our Data Protection Officer at: legal@similartech.com. Please include your name, address and email address in any correspondence so that we can respond to your inquiry or request.