Recent Technology Changes in birks.com

See full history

Technologies in use by birks.com

Allows advertisers to engage the same consumer with consistent ads across multiple platforms

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

The Pinterest tag allows you to track actions people take on your website after viewing your Promoted Pin.

Lets advertisers track their customers journey from Snapchat Ads.

Unified Advertising and Analytics solutions from Google

Salesforce B2B Commerce​ is the industry-leading, cloud-based commerce solution

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Salesforce DMP, or Audience Studio, is a platform that collects, stores, organizes, and centralizes data from different sources, own or external.

New Relic offers SaaS Application Performance Management and Real User Monitoring for Cloud and Data Center deployed web applications implemented in Ruby, Java, .NET or PHP.

AddThis, the new brand name for Clearspring Technologies, is the leader in socially connecting publishers, services and advertisers to audiences on the open web. Reaching more than 1.3 billion unique users monthly, AddThis’ social tools and analytics are used on more than 14 million unique domains to distribute and track digital...

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

Salesforce is an enterprise cloud computing company that provides business software on a subscription basis. The company is best known for its on-demand Customer Relationship Management (CRM) solutions. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, and went public in June 2004. Salesforce has been a...

jQuery: The Write Less, Do More, JavaScript Library.

Carousel JavaScript solution

Polyfill is a service which accepts a request for a set of browser features and returns only the polyfills that are needed by the requesting browser.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Embedded videos from YouTube.

Embedded videos from Vimeo.

CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Websites using Google technologies

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

PayPal is a American international e-commerce service that enables companies and individuals to send money and to accept payments without revealing any financial details.

Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.