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Technologies in use by brita.com

The BlueKai Data Exchange enables partners to buy and own data to boost ad targeting across any media.

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Bazaarvoice is a Software as a Service (SaaS) company that turns social media into social commerce for the world's best global brands by enabling authentic customer-powered marketing. We achieve that by first letting consumers create and share ratings, reviews, questions, answers, and stories about products and brands on clie...

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

This website contains tracking information that allows admins to see Facebook Insights out of Facebook to this domain.

Coremetrics is a provider of digital marketing optimization solutions and web analytics. Its solutions are designed to generate high return on online marketing investments.

Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.

ScorecardResearch is service of Full Circle Studies, Inc., is part of the comScore, Inc. market research community, a leading global market research effort that studies and reports on Internet trends and behavior. Here are all the website that put a pixel of Scorecard Research

Visitor Identification api by Adobe

Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them. Mixpanel's mission is to help the world learn from their data, by offering a sophisticated analytics platform that companies can use to understand how users behave. Mixpanel performs all of ...

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Krux Digital helps anyone with a website responsibly manage and make profitable use of consumer data by capturing, protecting, connecting, and monetizing consumer cookie information across devices, sources, and formats.

Simple, fast, and powerful. Optimizely is a dramatically easier way for you to improve your website through A/B testing. Create an experiment in minutes with our easy-to-use visual interface with absolutely no coding or engineering required. Convert your website visitors into customers and earn more revenue today!

New Relic offers SaaS Application Performance Management and Real User Monitoring for Cloud and Data Center deployed web applications implemented in Ruby, Java, .NET or PHP.

Gain actionable insights through application performance management and instant analytics

Po.st is social sharing platform, an advanced link shortener and an aggregated sharing tool for publishers.

Helps improve and optimize websites by tapping into the feedback of real customers in the context of actual online experiences.

Evidon reveals the invisible web. Our technology gives brands, publishers, networks and other businesses around the world unique insight into the digital ecosystem—including unparalleled intelligence on the marketing technologies that underpin the commercial web —and the power to control their impact on business.

Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.

Carousel JavaScript solution

jQuery: The Write Less, Do More, JavaScript Library.

Dynamic tag management gives marketers intuitive tools to quickly and easily manage an unlimited number of Adobe and third-party tags. You'll have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.

Websites using some type of Facebook technology.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Use your Facebook account to sign into other sites and see what your friends are doing across the web.

A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

The Apache HTTP Server is an open-source HTTP server for modern operating systems including UNIX, Microsoft Windows, Mac OS/X and Netware. The goal of this project is to provide a secure, efficient and extensible server that provides HTTP services observing the current HTTP standards. Apache has been the most popular web server ...

The DOCTYPE is a required preamble for HTML5 websites.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

Websites using https protocol.

Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

A WebSite is a set of related web pages and other items typically served from a single web domain and accessible via URLs.

The average rating based on multiple ratings or reviews.

Any offered product or service. For example: a pair of shoes; a concert ticket; the rental of a car; a haircut; or an episode of a TV show streamed online.

An offer to transfer some rights to an item or to provide a service—for example, an offer to sell tickets to an event, to rent the DVD of a movie, to stream a TV show over the internet, to repair a motorcycle, or to loan a book.

A review of an item - for example, of a restaurant, movie, or store.

A web page. Every web page is implicitly assumed to be declared to be of type WebPage, so the various properties about that webpage, such as breadcrumb may be used. We recommend explicit declaration if these properties are specified, but if they are found outside of an itemscope, they will be assumed to be about the page

A scheme.org entity that represents an article, such as a news article or piece of investigative report. Newspapers and magazines have articles of many different types and this is intended to cover them all.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

By adding rel="home" to a hyperlink, a page indicates that the destination of that hyperlink is the homepage of the site in which the current page appears.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

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