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Technologies in use by columbiasportswear.ca

AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...

Improve Digital provides real-time advertising technology to owners of premium digital media who want to build their own Private Ad Ecosystem. Improve Digital enables them to build, grow, manage, control, and optimise their own environment driving revenues from direct campaigns, RTB, ad networks, exchanges, trading desks and any...

DataXu provides the leading real-time media management platform for digital advertising campaigns across online, mobile and video channels. With a transformative approach to digital advertising - combining automated media buying, optimization and analytics - DataXu helps brands and their agencies use dynamic ad decisioning intel...

Yieldmo is a mobile advertisement company.

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

site Making display advertising simple, relevant, rewarding for agencies and advertisers.

Lets advertisers track their customers journey from Snapchat Ads.

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

The Pinterest tag allows you to track actions people take on your website after viewing your Promoted Pin.

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.

Smart AdServer SAS develops and markets one of the main ad serving technologies for the management of online campaigns for media agencies and publishers. Created in 2001, the company Smart AdServer, has 300 customers for 1600 sites spanning four continents, among them: Zed digital, Starcom, Mindshare, Mediacom, Mediaedge:cia...

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Advertising optimization service.

A.I-Powered Native Advertising Platform

RevContent content recommendation widget

Conversant offers a fully integrated personalization platform, personalized media programs and an affiliate marketing networks.

RTB House provides a retargeting technology. Its proprietary ad buying engine is powered by deep learning algorithms that allow optimizing marketing budget and ad spends across platforms. The technology predicts if a specific user will finish their purchasing journey (Conversion Rate), their potential purchase value (Conversion ...

Rakuten LinkShare is an Affiliate Marketing solutions to increase online sales.

CJ Affiliate by Conversant (formerly Commission Junction) is a leading global affiliate marketing network, specializing in pay-for-performance programs to drive results. The Conversant network helps to create connections amid millions of online consumers daily by facilitating equitable, lucrative relationships between advertiser...

Amazon's affiliate marketing service

AppNexus DSP is a service for advertisers who want to increase the cost effectiveness of advertisement distribution.

ScaleOut is a service for advertisers who want to increase the cost effectiveness of advertisement distribution.

Unified Advertising and Analytics solutions from Google

End-to-end digital marketing solution

Dotomi applies Personalized Media practices to anonymous, user-level marketing programs.

Marketing automation tools with the necessary data to help brands keep their customers engaged.

Enterprise customer engagement platform.

Transform Instagram engagement into high-quality traffic and revenue, without any work from your ecommerce team.

Borderfree provides cross-border e-commerce solutions.

Salesforce B2B Commerce​ is the industry-leading, cloud-based commerce solution

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Salesforce DMP, or Audience Studio, is a platform that collects, stores, organizes, and centralizes data from different sources, own or external.

Monetate drives billions of dollars of revenue every year for some of the best-known brands in the world, including Best Buy, QVC, Godiva, and OfficeMax. The company's comprehensive product suite and conversion expertise enable marketers to deliver a more relevant customer experience with unprecedented agility. Leading marketer...

MediaWallah connects a person across their online and offline identifiers by leveraging deterministic data and probabilistic machine learning.

Building custom audiences using brand loyalists and their strongest online connections. Previously known as Media6Degrees.

Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.

Visitor Identification api by Adobe

Show you how visitors are really using your website, collect feedback and turn more visitors into customers.

FullStory records all user actions in websites for better, easier understanding of its users.

Bazaarvoice is a Software as a Service (SaaS) company that turns social media into social commerce for the world's best global brands by enabling authentic customer-powered marketing. We achieve that by first letting consumers create and share ratings, reviews, questions, answers, and stories about products and brands on clie...

AI Powered Personalization Software

AI-powered marketing technology and personalization.

New Relic offers SaaS Application Performance Management and Real User Monitoring for Cloud and Data Center deployed web applications implemented in Ruby, Java, .NET or PHP.

Bugsnag is “command center” for software stability - empowering software teams to make data-driven decisions on when to focus on building new features, or when to fix bugs.

Redefining customer acquisition and engagement. [24]7 provides customer experience through mobile, speech, chat and web channels.

Websites using some type of Facebook technology.

Websites using Google technologies

Websites using Amazon technologies

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Salesforce is an enterprise cloud computing company that provides business software on a subscription basis. The company is best known for its on-demand Customer Relationship Management (CRM) solutions. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, and went public in June 2004. Salesforce has been a...

Zendesk provides an integrated on-demand helpdesk - customer support portal solution based on the latest Web 2.0 technologies and design philosophies. The product has an elegant, minimalist design implemented in Ruby on Rails and provides seamless integration of the back-end helpdesk SaaS to a company's online customer-facing...

Websites with cart functionality on them

Adyen is a leading provider of omni-channel payment solutions with over 250 payment methods and 187 transaction currencies.

Apple Pay payments on the web provides an easy and secure way to pay on websites in Safari. By using Touch ID or double-clicking Apple Watch, users can quickly and securely provide their payment, shipping, and contact information to check out with just one touch.

Braintree is the easiest way to accept payments online and on a mobile app.

PayPal is a American international e-commerce service that enables companies and individuals to send money and to accept payments without revealing any financial details.

Klarna Checkout takes the tries to take the hassle out of buying on mobile devices.

Direct payment via online banking.

Maestro is a multi-national debit card service owned by MasterCard.

Websites that accepts payments with Visa.

Websites that accepts payments with MasterCard.

Websites that accepts payments with American Express.

Websites that accept payment with JCB

jQuery: The Write Less, Do More, JavaScript Library.

Dynamic tag management gives marketers intuitive tools to quickly and easily manage an unlimited number of Adobe and third-party tags. You'll have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.

Zendesk chat (formaly Zopim) is a web based chat application for online business owners, born out of frustration for existing Live Chat solutions. The Live Chat industry for web based customer sales and support is not new, and neither are the solutions – they have not evolved to adapt to web users behavior, and are usually dif...

Attentive is a personalized mobile messaging platform that helps retail & e-commerce brands acquire, retain, and interact with mobile shoppers.

Leading European Audience Network, Next Performance offers value added services (Real Time Targeting, Personalized Retargeting, Social Audience) to Advertisers and Agencies.

Reputation Manager, servizio di monitoraggio Reputazione On line, analisi, web reputation 2.0, forum, blog, youtube, wikipedia, social network.

Neustar is a Data management solution that combines both media and audience data.

Embedded videos from Vimeo.

Roku provides the simplest way to stream entertainment to your TV.

Qualtrics is the industry-leading provider of Online Survey Software.

GDPR, Privacy Management Software and Cookie consent services.

Track and trigger emails in real-time. Previously known as TriggerMail.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.

The DOCTYPE is a required preamble for HTML5 websites.

Websites using https protocol.

The act of searching for an object. Related actions: FindAction: SearchAction generally leads to a FindAction, but not necessarily.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

Sites who has this tag are verfied by google to use WebMaster tools

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

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