Recent Technology Changes in golf.com

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Technologies in use by golf.com

GeoEdge is a provider of ad security and verification solutions for the online ‎and mobile advertising ecosystem

AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...

Formed from merger of Datran Media and CONTEXTWEB, providing contextual advertising, ad exchange, and email marketing solutions.

Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic's platform com...

Google Publisher Tag (GPT) is an ad tagging library with which you can dynamically build ad requests. GPT takes key details from you such as ad unit name, ad size, and custom targeting, builds the request, and displays the ad on web pages or mobile apps.

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

Founded by a team of former Google and DoubleClick advertising leaders, Beeswax is pioneering the industry's first Bidder-as-a-Service™ (“BaaS”). Programmatic digital advertising remains an exciting and innovative arena, and the smartest buyers require technically-sophisticated, highly customizable solutions.

Twitter advertising includes conversion tracking and re-marketing tools.

Allows advertisers to engage the same consumer with consistent ads across multiple platforms

Advertising.com combines the industrys most advanced technology, precise targeting and a quality network to deliver results for advertisers & publishers.

Programmatic advertising marketplace.

GumGum is the world's largest in-image ad platform and a Quantcast Top 10 Property, reaching 150 million unique visitors and serving billions of in-image ads per month. GumGum was founded in 2007 when a team of seasoned Internet entrepreneurs realized web site publishers were missing out on valuable revenue by not monetizing ...

Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.

A9 manages product search and advertising technologies that are scalable, highly available, and cross-platform for Amazon and other clients.

Sonobi Media is a leader in advertising technology. We are a digital display advertising company bringing web publishers and advertisers together via a single ...

Yieldmo is a mobile advertisement company.

Lijit Networks, Inc. is a wholly-owned subsidiary of Federated Media Publishing. By providing innovative advertising services, audience analytics, and reader engagement tools to over 125,000 sites, Lijit helps online publishers grow their website, build their business and make more money. Lijit connects publishers with premium o...

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Advertising optimization service.

Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.

ADman Media is an outstream video supply-side platform (SSP) leader in Spain and Latin America.

Smart AdServer SAS develops and markets one of the main ad serving technologies for the management of online campaigns for media agencies and publishers. Created in 2001, the company Smart AdServer, has 300 customers for 1600 sites spanning four continents, among them: Zed digital, Starcom, Mindshare, Mediacom, Mediaedge:cia...

Publisher advertising network.

ADTECH is a global technology solutions company and is AOL Advertising's ad serving platform. The company's flagship product, ADTECH IQ is an integrated ad serving platform that enables web publishers, ad networks, agencies and advertisers to measure, manage, and serve online advertising campaigns including display, video and mo...

OpenX is one of the world's leading providers of digital and mobile advertising technology, enabling businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise, OpenX Market and OpenX Lift provide a comprehensive Software-as-a-Service platform by combining ad serving, an ad exchange and a brea...

AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...

Amazon Publisher Services is a suite of cloud services that brings solutions built by Amazon to help publishers build, monetize and grow their digital media business.

Taboola is a content marketing platform that provides a web widget to content creators on their website to show "Content You May Like" that includes links to related articles, videos, and slideshows, both from within the site and from other publishers.

Top publishers use Sharethrough's technology to create and manage native advertising placements.

A.I-Powered Native Advertising Platform

The Pinterest tag allows you to track actions people take on your website after viewing your Promoted Pin.

Conversant offers a fully integrated personalization platform, personalized media programs and an affiliate marketing networks.

Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website With Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every da...

A free and open source library for publishers to quickly implement header bidding.

Skimlinks is a content-to-commerce platform that helps publishers monetize their editorial content through affiliate marketing and the syndication of the resulting shopping-intent data to marketers. Their key products are SkimLinks, a product that turns product references into affiliated-shopping links, and Audiences by Skimlin...

Amazon's affiliate marketing service

Mobile Advertising

Cross-screen, independent, video SSP

FedEx Corporation is an American multinational courier delivery services company headquartered in Memphis, Tennessee.

Shopify is a powerful ecommerce website solution that allows you to sell online by providing everything you need to create an online store.

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Chartbeat is a betaworks company that provides realtime analytics to Websites and blogs. It shows visitors, load times, and referring sites on a minute-by-minute basis. The service also provides alerts the second your Website crashes or slows to a crawl.

Intent IQ enables its partners identify clients and prospects who interact with their sites, apps and their brick and mortar establishments, whether across their various screens or in person.

ScorecardResearch is service of Full Circle Studies, Inc., is part of the comScore, Inc. market research community, a leading global market research effort that studies and reports on Internet trends and behavior. Here are all the website that put a pixel of Scorecard Research

33Across is a publisher monetization and traffic platform

Data driven marketing advertising program provides social media sites with advance targeting

New Relic offers SaaS Application Performance Management and Real User Monitoring for Cloud and Data Center deployed web applications implemented in Ruby, Java, .NET or PHP.

Anti-bot CAPTCHA widget that helps digitize books by providing snippets of books for people to enter the text for. Owned by Google.

Websites using Amazon technologies

Websites using some type of Facebook technology.

Websites using Google technologies

CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.

Amazon CloudFront is a content delivery web service. It integrates with other Amazon Web Services to give developers and businesses an easy way to distribute content to end users with low latency, high data transfer speeds, and no commitments.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

All Twitter's social tools, including buttons and timeline widgets.

Facebook's Like button is the quickest way for people to share content with their friends. A single click on the Like button will 'like' pieces of content on the web and share them on Facebook. You can also display a Share button next to the Like button to let people add a personal message and customize who they share with.

See what your Facebook friends have liked, shared, or commented on across the Web. This includes all variations of Like, Share and Follow Buttons, Embedded Posts, Comments, Activity Feed, Recommendations Feed, Recommendations Bar, Like Box and Facepile.

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

AMP stands for Accelerated Mobile Pages, a Google-backed project designed as an open standard for any publisher to have pages load quickly on mobile devices. Google officially integrated AMP listings into its mobile search results.

Polyfill is a service which accepts a request for a set of browser features and returns only the polyfills that are needed by the requesting browser.

jQuery: The Write Less, Do More, JavaScript Library.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Liveintent is a people-based marketing technology platform that generates a customer graph while driving sales and revenue.

A rich hosted Exchange environment for every user without having to manage a server.

A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

Embedded videos from YouTube.

Podbean is an easy and powerful way to start podcasting. It's asimple solution to create and share audio video podcast channels. The best place to discover and collect everyone's favorite podcasts.

Websites using some type of cookie consent system

Pantheon hosts Drupal and Wordpress sites, while also delivering staging environments, backups, workflow, a global CDN and HTTPS.

nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.

Varnish is an HTTP accelerator designed for content-heavy dynamic web sites. In contrast to other web accelerators, such as Squid, which began life as a client-side cache, or Apache and nginx, which are primarily origin servers, Varnish was designed as an HTTP accelerator. Varnish is focused exclusively on HTTP, unlike other pro...

A family of standard web feed formats used to publish frequently updated information like blog entries, news headlines, audio and video.

Really Simple Discovery is a way to help client software find the services needed to read, edit, or "work with" weblogging software.

Attentive is a personalized mobile messaging platform that helps retail & e-commerce brands acquire, retain, and interact with mobile shoppers.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

Sites who has this tag are verfied by google to use WebMaster tools

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

By adding rel="home" to a hyperlink, a page indicates that the destination of that hyperlink is the homepage of the site in which the current page appears.

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

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