Recent Technology Changes in kobobooks.com

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Technologies in use by kobobooks.com

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

site Making display advertising simple, relevant, rewarding for agencies and advertisers.

Headquartered in New York, MediaMath was founded in 2007 and is a leader in the demand side platform category (Forrester Wave, Q4 2011). The company buys billions of highly targeted ads per month on behalf of dozens of agencies, including all the major agency holding companies. Major brands include American Express, Kellogg's, P...

Google Analytics Dynamic Display Advertising Retargeting Pixel.

Google Analytics Display Advertising Retargeting Pixel.

mediaFORGE offers solutions to socialize and monetize branded, immersive and portable widgets that leverage existing online advertising inventory.

Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website With Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every da...

The Pinterest tag allows you to track actions people take on your website after viewing your Promoted Pin.

Rakuten LinkShare is an Affiliate Marketing solutions to increase online sales.

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Unified Advertising and Analytics solutions from Google

CRM Retargeting & Data Onboarding app.

Marketing automation tools with the necessary data to help brands keep their customers engaged.

Stores based on all versions of Magento. Magento is the eCommerce software and platform trusted by the world's leading brands. Grow your online business with Magento

Magento Enterprise Edition is a eCommerce platform that can scale to support the largest of online stores.

Stores based on version 1.X of Magento. Magento is the eCommerce software and platform trusted by the world's leading brands. Grow your online business with Magento

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Mobile deep linking system to increase engagement and retention.

Show you how visitors are really using your website, collect feedback and turn more visitors into customers.

Simple, fast, and powerful. Optimizely is a dramatically easier way for you to improve your website through A/B testing. Create an experiment in minutes with our easy-to-use visual interface with absolutely no coding or engineering required. Convert your website visitors into customers and earn more revenue today!

Akamai provides a distributed computing platform for global Internet content and application delivery.

Akamai's EdgePlatform is one of the world's largest distributed computing platforms. It is a network of more than 95,000 secure servers equipped with proprietary software and deployed in 71 countries.

Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.

Carousel JavaScript solution

Polyfill is a service which accepts a request for a set of browser features and returns only the polyfills that are needed by the requesting browser.

jQuery: The Write Less, Do More, JavaScript Library.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Websites using some type of Facebook technology.

Websites using Google technologies

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

See what your Facebook friends have liked, shared, or commented on across the Web. This includes all variations of Like, Share and Follow Buttons, Embedded Posts, Comments, Activity Feed, Recommendations Feed, Recommendations Bar, Like Box and Facepile.

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Websites with cart functionality on them

Websites that accepts payments with American Express.

Websites that accepts payments with Visa.

Websites that accepts payments with MasterCard.

PayPal is a American international e-commerce service that enables companies and individuals to send money and to accept payments without revealing any financial details.

websites using the $ symbol on their website - meaning it may accept payment in this currency used in Israel.

Jekyll is a simple, blog-aware, static site generator perfect for personal, project, or organization sites. Jekyll takes your content, renders Markdown and Liquid templates, and spits out a complete, static website ready to be served by Apache, Nginx or another web server. Jekyll is the engine behind GitHub Pages, which you can ...

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

A rich hosted Exchange environment for every user without having to manage a server.

DNS services provided by Akamai.

Akamai's network is one of the world's largest distributed-computing platforms, responsible for serving 30 percent of all web traffic.

Citrix NetScaler is an all-in-one web application delivery controller that makes applications run five times better, reduces web application ownership costs, and makes sure that applications are always available. It is deployed in thousands of networks around the globe to optimize, secure and control the delivery of all enterpr...

A flexible & easy-to-manage web server... Internet Information Services (IIS) for Windows® Server is a flexible, secure and manageable Web server for hosting anything on the Web. From media streaming to web applications, IIS's scalable and open architecture is ready to handle the most demanding tasks.

nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.

Enyo is a JavaScript app framework enabling developers to build native-quality HTML5 apps that run everywhere.

Websites using https protocol.

Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.

The DOCTYPE is a required preamble for HTML5 websites.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

The Platform for Privacy Preferences Project (P3P) enables Websites to express their privacy practices in a standard format that can be retrieved automatically and interpreted easily by user agents. P3P user agents will allow users to be informed of site practices (in both machine- and human-readable formats) and to automate dec...

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.

Sites who has this tag are verfied by google to use WebMaster tools

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

When running in a browser on a mobile phone, "format-detection" meta tag determines whether or not telephone numbers in the HTML content will appear as hypertext links. The user can click a link with a telephone number to initiate a phone call to that phone number.

By adding rel="home" to a hyperlink, a page indicates that the destination of that hyperlink is the homepage of the site in which the current page appears.

The act of searching for an object. Related actions: FindAction: SearchAction generally leads to a FindAction, but not necessarily.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

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