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Added Google Analytics
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Added DoubleClick
Recent Technology Changes in mattel.com
8 months ago
9 months ago
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Removed Google Analytics
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Removed DoubleClick
11 months ago
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Removed YouTube
Technologies in use by mattel.com
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
Unified Advertising and Analytics solutions from Google
Klaviyo makes it easy for ecommerce marketers to target, personalize, measure and optimize email and Facebook campaigns.
Shopify is a powerful ecommerce website solution that allows you to sell online by providing everything you need to create an online store.
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...
Optimizely X Full Stack is A/B testing and feature management for product development teams.
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Akamai's EdgePlatform is one of the world's largest distributed computing platforms. It is a network of more than 95,000 secure servers equipped with proprietary software and deployed in 71 countries.
Akamai provides a distributed computing platform for global Internet content and application delivery.
CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.
Cloudinary is a SaaS technology company headquartered in Santa Clara, California, with an office in Israel. The company provides a cloud-based image and video management services.
TrustArc provides technology powered solutions to manage privacy compliance for GDPR and Cookie consent tools.
Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.
This site uses the viewport meta tag which means the content may be optimized for mobile content.
Akamai's network is one of the world's largest distributed-computing platforms, responsible for serving 30 percent of all web traffic.
Stripe is a developer-friendly way to accept payments online and in mobile apps.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.
Open graph description entity tag
The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook
Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
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