Recent Technology Changes in rachelphipps.com

Technologies in use by rachelphipps.com

Google Publisher Tag (GPT) is an ad tagging library with which you can dynamically build ad requests. GPT takes key details from you such as ad unit name, ad size, and custom targeting, builds the request, and displays the ad on web pages or mobile apps.

AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...

SiteScout provides the industry's leading solution for Web publishers to prevent malicious ads and other dangerous Web content from reaching customers. In a world where criminal syndicates, identity thieves, and hackers use highly-trafficked Web sites and marketplaces to steal consumer information and distribute malicious con...

Native advertising system for the visual web.

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

Founded by a team of former Google and DoubleClick advertising leaders, Beeswax is pioneering the industry's first Bidder-as-a-Service™ (“BaaS”). Programmatic digital advertising remains an exciting and innovative arena, and the smartest buyers require technically-sophisticated, highly customizable solutions.

Formed from merger of Datran Media and CONTEXTWEB, providing contextual advertising, ad exchange, and email marketing solutions.

Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic's platform com...

Yieldmo is a mobile advertisement company.

Mediavine offers full service ad management including display ad optimization, video monetization and sponsored influencer marketing for original content creators.

GumGum is the world's largest in-image ad platform and a Quantcast Top 10 Property, reaching 150 million unique visitors and serving billions of in-image ads per month. GumGum was founded in 2007 when a team of seasoned Internet entrepreneurs realized web site publishers were missing out on valuable revenue by not monetizing ...

Programmatic advertising marketplace.

Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.

„Adcloud technology offers far-reaching possibilities to form our own performance network and hence serve the needs of our customers in the best way possible.

Lijit Networks, Inc. is a wholly-owned subsidiary of Federated Media Publishing. By providing innovative advertising services, audience analytics, and reader engagement tools to over 125,000 sites, Lijit helps online publishers grow their website, build their business and make more money. Lijit connects publishers with premium o...

Mobile first high tech ad publisher.

A9 manages product search and advertising technologies that are scalable, highly available, and cross-platform for Amazon and other clients.

Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.

Smart AdServer SAS develops and markets one of the main ad serving technologies for the management of online campaigns for media agencies and publishers. Created in 2001, the company Smart AdServer, has 300 customers for 1600 sites spanning four continents, among them: Zed digital, Starcom, Mindshare, Mediacom, Mediaedge:cia...

OpenX is one of the world's leading providers of digital and mobile advertising technology, enabling businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise, OpenX Market and OpenX Lift provide a comprehensive Software-as-a-Service platform by combining ad serving, an ad exchange and a brea...

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Advertising optimization service.

End-to-end content monetization platform for top-tier digital style Influencers and Brands around the world.

Publisher advertising network.

AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...

Amazon Publisher Services is a suite of cloud services that brings solutions built by Amazon to help publishers build, monetize and grow their digital media business.

RTB House provides a retargeting technology. Its proprietary ad buying engine is powered by deep learning algorithms that allow optimizing marketing budget and ad spends across platforms. The technology predicts if a specific user will finish their purchasing journey (Conversion Rate), their potential purchase value (Conversion ...

Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website With Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every da...

Conversant offers a fully integrated personalization platform, personalized media programs and an affiliate marketing networks.

A free and open source library for publishers to quickly implement header bidding.

Top publishers use Sharethrough's technology to create and manage native advertising placements.

Unified Advertising and Analytics solutions from Google

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

ScorecardResearch is service of Full Circle Studies, Inc., is part of the comScore, Inc. market research community, a leading global market research effort that studies and reports on Internet trends and behavior. Here are all the website that put a pixel of Scorecard Research

33Across is a publisher monetization and traffic platform

Wordpress SEO Plugin

A simple library that provides standard Unicode emoji support across all platforms.

Websites using Google technologies

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Websites using some type of Facebook technology.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

See what your Facebook friends have liked, shared, or commented on across the Web. This includes all variations of Like, Share and Follow Buttons, Embedded Posts, Comments, Activity Feed, Recommendations Feed, Recommendations Bar, Like Box and Facepile.

Carousel JavaScript solution

Errorception is a error reporting service for client-side in-browser JavaScript errors. Client-side JavaScript errors occur in the end-users' browsers. It is very hard to find out about them, since logs of such errors are lost. Errorception attempts to solve this problem by trying to get as much detail as possible about such ...

jQuery: The Write Less, Do More, JavaScript Library.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Disqus is a networked community platform, reaching over 900 million people a month, 1.8 million registered communities, and over 300M active commenters. The service offers a networked comment system used to foster engagement and connect audiences from around the web. Disqus looks to make it very easy and rewarding for people ...

A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

High volume, cross platform push notification delivery

Previously Google Apps for Business. G Suite is a cloud-based productivity suite that helps you and your team connect and get work done from anywhere on any device. It's simple to setup, use and manage, allowing you to work smarter and focus on what really matters.

Track Your Results. Get the stats on your campaigns and subscribers, so you can improve your content every time you send, and tailor your newsletters to your ...

The 1&1 DNS management enables you to organize your domains in a simple and reliable way.

The Apache HTTP Server is an open-source HTTP server for modern operating systems including UNIX, Microsoft Windows, Mac OS/X and Netware. The goal of this project is to provide a secure, efficient and extensible server that provides HTTP services observing the current HTTP standards. Apache has been the most popular web server ...

PHP is a widely-used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.

A family of standard web feed formats used to publish frequently updated information like blog entries, news headlines, audio and video.

A pingback is one of four types of linkback methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles.

Windows Live Writer Tagging Support Schema

Really Simple Discovery is a way to help client software find the services needed to read, edit, or "work with" weblogging software.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

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