Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.
Signal, Formerly BrightTag, is the leader in cross channel marketing technology, allowing you to own your marketing data in real time.
Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.
Evidon reveals the invisible web. Our technology gives brands, publishers, networks and other businesses around the world unique insight into the digital ecosystem—including unparalleled intelligence on the marketing technologies that underpin the commercial web —and the power to control their impact on business.
Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...
Dynamic tag management gives marketers intuitive tools to quickly and easily manage an unlimited number of Adobe and third-party tags. You'll have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.
Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.
Open graph description entity tag
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.