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Technologies in use by toronto.com

Google Publisher Tag (GPT) is an ad tagging library with which you can dynamically build ad requests. GPT takes key details from you such as ad unit name, ad size, and custom targeting, builds the request, and displays the ad on web pages or mobile apps.

AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

A9 manages product search and advertising technologies that are scalable, highly available, and cross-platform for Amazon and other clients.

Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic's platform com...

Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.

The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.

The Pinterest tag allows you to track actions people take on your website after viewing your Promoted Pin.

Linkedin Advertisers, websites using Linkedin Conversion Tracking.

SlimCut Media is a technology-based company powering customized outstream video ad solutions for publishers.

Online Video Advertising Platform

Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website With Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every da...

Conversant offers a fully integrated personalization platform, personalized media programs and an affiliate marketing networks.

A free and open source library for publishers to quickly implement header bidding.

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

OpenX is one of the world's leading providers of digital and mobile advertising technology, enabling businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise, OpenX Market and OpenX Lift provide a comprehensive Software-as-a-Service platform by combining ad serving, an ad exchange and a brea...

AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...

Amazon Publisher Services is a suite of cloud services that brings solutions built by Amazon to help publishers build, monetize and grow their digital media business.

Advertising optimization service.

Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.

Top publishers use Sharethrough's technology to create and manage native advertising placements.

TownNews equips local media organizations with the digital services and guidance to transform their business models and flourish in the digital age

Unified Advertising and Analytics solutions from Google

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Parse.ly provides web analytics tools and APIs built specifically for the needs of online content sites. Its flagship product, Parse.ly Dash, provides historical, real-time, and predictive insights for the web's best publishers.

ScorecardResearch is service of Full Circle Studies, Inc., is part of the comScore, Inc. market research community, a leading global market research effort that studies and reports on Internet trends and behavior. Here are all the website that put a pixel of Scorecard Research

Segment is a web/mobile analytics solution.

Parse.ly empowers companies to understand, own and improve digital audience engagement through data.

33Across is a publisher monetization and traffic platform

Adobe Audience Manager is a data management platform (DMP) that integrates online and offline data to deliver a unified view of all your audiences.

Anti-bot CAPTCHA widget that helps digitize books by providing snippets of books for people to enter the text for. Owned by Google.

Websites using Amazon technologies

Websites using some type of Facebook technology.

Websites using Google technologies

Real-time Analytics and CDN platform. Analyze your web and server traffic patterns in real-time

Website with links to Instagram profiles or pictures

All Twitter's social tools, including buttons and timeline widgets.

Website using Instagram integrations or links.

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

A pure-JavaScript CSS selector engine designed to be easily dropped in to a host library.

JavaScript error detection app for detecting JS errors on customer visits.

Polyfill is a service which accepts a request for a set of browser features and returns only the polyfills that are needed by the requesting browser.

Errorception is a error reporting service for client-side in-browser JavaScript errors. Client-side JavaScript errors occur in the end-users' browsers. It is very hard to find out about them, since logs of such errors are lost. Errorception attempts to solve this problem by trying to get as much detail as possible about such ...

jQuery: The Write Less, Do More, JavaScript Library.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Using this tag you can set up your web app to have an application shortcut icon added to a device's homescreen, and have the app launch in full-screen "app mode".

Create Smart Audio Experiences From Your Content In Just a Few Clicks

A rich hosted Exchange environment for every user without having to manage a server.

Amazon Simple Email Service (Amazon SES) is a cost-effective outbound-only email-sending service built on the reliable and scalable infrastructure that Amazon.com has developed to serve its own customer base. With Amazon SES, you can send transactional email, marketing messages, or any other type of high-quality content and you ...

Amazon Route 53 is a highly available and scalable Domain Name System (DNS) web service.

Enyo is a JavaScript app framework enabling developers to build native-quality HTML5 apps that run everywhere.

A family of standard web feed formats used to publish frequently updated information like blog entries, news headlines, audio and video.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

The act of searching for an object. Related actions: FindAction: SearchAction generally leads to a FindAction, but not necessarily.

A scheme.org entity that represents an organization such as a school, NGO, corporation, club, etc.

A scheme.org entity that represents an article, such as a news article or piece of investigative report. Newspapers and magazines have articles of many different types and this is intended to cover them all.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

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