Recent Technology Changes in umb.com

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Technologies in use by umb.com

AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...

AdRoll is a simple and effective platform for advertising online and retargeting previous website visitors to bring them back to your site.

AppNexus DSP is a service for advertisers who want to increase the cost effectiveness of advertisement distribution.

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Unified Advertising and Analytics solutions from Google

CRM Retargeting & Data Onboarding app.

Marketing automation tools with the necessary data to help brands keep their customers engaged.

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Salesforce DMP, or Audience Studio, is a platform that collects, stores, organizes, and centralizes data from different sources, own or external.

Evergage tracks user behavior in real-time, throughout the entire customer lifecycle, to try to increase conversion rates and drive customer success. Previously AppTegic.

Lucky Orange is a complete conversion rate optimization and customer feedback tool designed to help your website perform at its best.

Cooladata is a cloud-based, fully-managed, end-to-end data warehouse

Medallia provides Software-as-a-Service (SaaS) Customer Experience Management (CEM) and Enterprise Feedback Management (EFM) software

A customized web site search engine tool.

Websites using some form of Captcha technology on them.

Anti-bot CAPTCHA widget that helps digitize books by providing snippets of books for people to enter the text for. Owned by Google.

Electronic Signature and Agreement Cloud

Wistia provides video hosting for businesses and personal users. The Wistia application includes detailed analytics (such as viewer heatmaps) and integrations with external stats tools like Google Analytics. The Wistia interface allows for complete customization of the video player, post and pre-roll behavior of the video, and a...

Websites using some type of Facebook technology.

Websites using Google technologies

Parse, validate, manipulate, and display dates in JavaScript.

Sleek, intuitive, and powerful mobile first front-end framework for faster and easier web development.

jQuery: The Write Less, Do More, JavaScript Library.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

AddThis, the new brand name for Clearspring Technologies, is the leader in socially connecting publishers, services and advertisers to audiences on the open web. Reaching more than 1.3 billion unique users monthly, AddThis’ social tools and analytics are used on more than 14 million unique domains to distribute and track digital...

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Websites using some type of cookie consent system

Olark is a lightweight tool to chat with visitors to your website using your existing instant messaging client. Visitors to your website appear as buddies on your Buddy list, their messages to you appear as IMs.

Email tracking for Gmail & Google Inbox

Payment Solution by Elavon

Apple Pay payments on the web provides an easy and secure way to pay on websites in Safari. By using Touch ID or double-clicking Apple Watch, users can quickly and securely provide their payment, shipping, and contact information to check out with just one touch.

MasterPass is a free service that is provides a way to check out online.

Websites that accepts payments with Visa.

Websites that accepts payments with MasterCard.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

The act of searching for an object. Related actions: FindAction: SearchAction generally leads to a FindAction, but not necessarily.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

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