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Technologies in use by viva.ua
Google Publisher Tag (GPT) is an ad tagging library with which you can dynamically build ad requests. GPT takes key details from you such as ad unit name, ad size, and custom targeting, builds the request, and displays the ad on web pages or mobile apps.
Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic's platform com...
Advertising.com combines the industrys most advanced technology, precise targeting and a quality network to deliver results for advertisers & publishers.
Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.
„Adcloud technology offers far-reaching possibilities to form our own performance network and hence serve the needs of our customers in the best way possible.
AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...
Lijit Networks, Inc. is a wholly-owned subsidiary of Federated Media Publishing. By providing innovative advertising services, audience analytics, and reader engagement tools to over 125,000 sites, Lijit helps online publishers grow their website, build their business and make more money. Lijit connects publishers with premium o...
A free and open source library for publishers to quickly implement header bidding.
Monetize search results in your site, mobile site or mobile application just like Google. By adding just a few lines of code, we can match our highly targeted ads with your search results.
AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
ADTECH is a global technology solutions company and is AOL Advertising's ad serving platform. The company's flagship product, ADTECH IQ is an integrated ad serving platform that enables web publishers, ad networks, agencies and advertisers to measure, manage, and serve online advertising campaigns including display, video and mo...
Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.
OpenX is one of the world's leading providers of digital and mobile advertising technology, enabling businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise, OpenX Market and OpenX Lift provide a comprehensive Software-as-a-Service platform by combining ad serving, an ad exchange and a brea...
ADman Media is an outstream video supply-side platform (SSP) leader in Spain and Latin America.
Smart AdServer SAS develops and markets one of the main ad serving technologies for the management of online campaigns for media agencies and publishers. Created in 2001, the company Smart AdServer, has 300 customers for 1600 sites spanning four continents, among them: Zed digital, Starcom, Mindshare, Mediacom, Mediaedge:cia...
Unified Advertising and Analytics solutions from Google
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...
Yandex is an internet technologies company that operates in Russia, CIS and Turkey. It is the largest Russian and fourth-largest world internet search engine. Yandex is an acronym for the phrase Yet Another Indexer. As of March 2013, Yandex had about 61% of the Russian search market (source: LiveInternet.ru). Yandex’s miss...
Gemius SA is the largest online research agency in Central and Eastern Europe.
IO Technologies is a platform with an interface to keep all of your data in one place IO's mission is to make analytics accessible for non-analysts who can obtain data that is crucial to measuring organizational performance
LiveInternet - крупный сервис дневников и сообществ, авторитетный сервис статистики для сайтов.
Anti-bot CAPTCHA widget that helps digitize books by providing snippets of books for people to enter the text for. Owned by Google.
Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
See what your Facebook friends have liked, shared, or commented on across the Web. This includes all variations of Like, Share and Follow Buttons, Embedded Posts, Comments, Activity Feed, Recommendations Feed, Recommendations Bar, Like Box and Facepile.
Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.
This site uses the viewport meta tag which means the content may be optimized for mobile content.
With the embedded video player you can easily add Facebook videos and Facebook live videos to your website.
nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.
Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.
The Platform for Privacy Preferences Project (P3P) enables Websites to express their privacy practices in a standard format that can be retrieved automatically and interpreted easily by user agents. P3P user agents will allow users to be informed of site practices (in both machine- and human-readable formats) and to automate dec...
Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
When running in a browser on a mobile phone, "format-detection" meta tag determines whether or not telephone numbers in the HTML content will appear as hypertext links. The user can click a link with a telephone number to initiate a phone call to that phone number.
A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".
This page contains a meta robots tag which tells search engines and robots to index or not index the page.
A WebSite is a set of related web pages and other items typically served from a single web domain and accessible via URLs.
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
Open graph description entity tag
The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook
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