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Removed Visa
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Removed Google Publisher Tag
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Added Bitcoin Acceptance
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Added Mir
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Added PubMatic
Recent Technology Changes in wu.com
7 months ago
Technologies in use by wu.com
AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...
The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.
IPG Mediabrands is the advertising holding company of the Interpublic Group (NYSE: IPG), founded to manage all of its media assets around the world.
Allows advertisers to engage the same consumer with consistent ads across multiple platforms
Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic's platform com...
Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.
Lets advertisers track their customers journey from Snapchat Ads.
The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.
The Pinterest tag allows you to track actions people take on your website after viewing your Promoted Pin.
Linkedin Advertisers, websites using Linkedin Conversion Tracking.
Specialist performance marketing and advertising company provides affiliate marketing services in Europe.
The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...
Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.
Affiliate Window is a UK based affiliate marketing network and is subsidiary of Digital Window Ltd. The company was founded by Kevin Brown in 2000. Affiliate Window handle over 900 merchants, ranging from blue-chip brands such as Dixons, Boots and Vodafone, to niche specialist retailers looking to grow their online pre...
AppNexus DSP is a service for advertisers who want to increase the cost effectiveness of advertisement distribution.
Unified Advertising and Analytics solutions from Google
iClick a fait son entrée sur la scène en 2001, en lançant le lecteur USB de marque dans l'industrie des produits promotionnels. Depuis lors, iClick n'a pas seulement redéfini le modèle de service, il l'a perfectionné.
Mobile deep linking system to increase engagement and retention.
Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.
Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.
Quantcast helps advertisers and publishers better understand, find and access targeted audiences in real-time. Marketers use Quantcast to amplify their targeting and reach consumers who look just like their best performing customers with unprecedented performance and scale. Publishers use Quantcast to directly measure and packag...
Evergage tracks user behavior in real-time, throughout the entire customer lifecycle, to try to increase conversion rates and drive customer success. Previously AppTegic.
Quantum Metric provides the ability to understand and prioritize aggregate level statistics in real-time while also enabling drill down to every individual user experience.
Adobe Audience Manager is a data management platform (DMP) that integrates online and offline data to deliver a unified view of all your audiences.
WP Super Cache is a page cache generation tool for WordPress.
Akamai's EdgePlatform is one of the world's largest distributed computing platforms. It is a network of more than 95,000 secure servers equipped with proprietary software and deployed in 71 countries.
Akamai provides a distributed computing platform for global Internet content and application delivery.
Salesforce is an enterprise cloud computing company that provides business software on a subscription basis. The company is best known for its on-demand Customer Relationship Management (CRM) solutions. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, and went public in June 2004. Salesforce has been a...
Proofpoint provides companies protection and visibility for their employees.
Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...
Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.
React is a JavaScript library by Facebook for building user interfaces. React abstracts away the DOM from you, giving a simpler programming model and better performance. React can also render on the server using Node, and it can power native apps using React Native.
Dynamic tag management gives marketers intuitive tools to quickly and easily manage an unlimited number of Adobe and third-party tags. You'll have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
Content management solution for building websites, mobile apps and forms.
A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.
This site uses the viewport meta tag which means the content may be optimized for mobile content.
Akamai's network is one of the world's largest distributed-computing platforms, responsible for serving 30 percent of all web traffic.
The Apache HTTP Server is an open-source HTTP server for modern operating systems including UNIX, Microsoft Windows, Mac OS/X and Netware. The goal of this project is to provide a secure, efficient and extensible server that provides HTTP services observing the current HTTP standards. Apache has been the most popular web server ...
PHP is a widely-used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.
Enyo is a JavaScript app framework enabling developers to build native-quality HTML5 apps that run everywhere.
Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.
Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".
Open graph description entity tag
The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook
Open graph title entity tag
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
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