Market Share by Top Websites

1 AdCloud is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, ExactTarget is still behind AdCloud in all market share segments.

Websites Categories

1 AdCloud has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Sports and 204 other categories.

2 ExactTarget is leading in Email, Banking, Business Services, Sports and 18 other categories.


1 AdCloud is leading in most countries, including United States, France, Japan, Brazil and 181 other countries.

2 ExactTarget is leading in Australia, Dominica, Liechtenstein, Bhutan and 2 other countries.