Market Share by Top Websites

1 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adzerk is still behind Yahoo Ad Exchange in all market share segments.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Web Hosting and 206 other categories.

2 Adzerk is leading in Technology News, Celebrities & Entertainment News, Furniture, Basketball and 10 other categories.

Geography

1 Yahoo Ad Exchange is leading in most countries, including United States, Japan, Russia, India and 92 other countries.

2 Adzerk is leading in France, Morocco, Poland, Algeria and 53 other countries.