Market Share by Top Websites

1 Yahoo! Overture is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AMP Platform is clearly lagging behind, losing to Yahoo! Overture in all segments.

Websites Categories

1 Yahoo! Overture has better usage coverage in more websites categories. Including Internet & Telecom, Domain Names & Register, Business & Industry, Arts & Entertainment and 219 other categories.

2 AMP Platform is leading in Car Buying, Reproductive Health, Senior Health and Interior Decor.

Geography

1 Yahoo! Overture is leading in most countries, including United States, Japan, Philippines, Hong Kong and 130 other countries.

2 AMP Platform is leading in Benin, Mozambique and Panama.