Market Share by Top Websites

1 BrandReach is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Spring Metrics is leading in Top 1M Sites.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Autos & Vehicles and 90 other categories.

2 BrandReach is leading in Adult, People & Society, Gay, Lesbian, & Bisexual, TV & Video and 3 other categories.

Geography

1 BrandReach is leading in most countries, including Germany, Russia, China, Turkey and 29 other countries.

2 Spring Metrics is leading in United States, Canada, Australia, United Kingdom and 17 other countries.