Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MaxBounty is clearly lagging behind, losing to ExactTarget in all segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 111 other categories.

2 MaxBounty is leading in Arts & Entertainment, People & Society, Games, Video Games and 70 other categories.


1 ExactTarget is leading in most countries, including United States, Australia, Great Britain, Brazil and 83 other countries.

2 MaxBounty is leading in India, Israel, Greece, Romania and 27 other countries.