Market Share by Top Websites

1 PulsePoint is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Salesforce Marketing Cloud is clearly lagging behind, losing to PulsePoint in all segments.

Websites Categories

1 PulsePoint has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Health and 8 other categories.

2 Salesforce Marketing Cloud is leading in Finance, Lifestyle, Business & Consumer Services, Food & Drink and 8 other categories.

Geography

1 PulsePoint is leading in most countries, including India, Italy, Netherlands, Romania and 64 other countries.

2 Salesforce Marketing Cloud is leading in United States, United Kingdom, Brazil, Australia and 38 other countries.