Market Share by Top Websites

1 ExactTarget is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 RichRelevance is leading in Top 10K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 161 other categories.

2 RichRelevance is leading in Clothing, Consumer Electronics, General Merchandise, Sports and 9 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 73 other countries.

2 RichRelevance is leading in Russia, Pakistan, Belgium, Norway and 12 other countries.