Market Share by Top Websites

1 ExactTarget is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Sanoma is leading in Top 10K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 165 other categories.

2 Sanoma is leading in News & Media, Newspapers, TV & Video, Adult and 20 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, United Kingdom, Brazil and 97 other countries.

2 Sanoma is leading in Lithuania, Finland, Denmark, Romania and 23 other countries.