Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Shopzilla is clearly lagging behind, losing to ExactTarget in all segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Email, Arts & Entertainment and 139 other categories.

2 Shopzilla is leading in Shopping, Consumer Electronics, Beauty & Fitness, Jewelry and 29 other categories.


1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 86 other countries.

2 Shopzilla is leading in Georgia, Venezuela, Zimbabwe and Gibraltar.